Top 6 Reasons You Need Ecommerce Website Maintenance Services

By | Date posted: | Last updated: May 31, 2021
Ecommerce Website Maintenance

The importance of website maintenance cannot be overstated for just about any business. After all you need to keep the site updated and relevant for visitors to see value as also for search engines to index the site high. When it comes to ecommerce businesses the need for ecommerce website maintenance is further enhanced. After all unlike an informational site, for example, yours is an extremely high traffic site where a bad experience of irrelevant content or a page not loading soon enough can impact the bounce rate and can directly affect revenues.

Here are 6 reasons to undertake regular ecommerce website maintenance services.

  1. Backup data

    A very important aspect of website maintenance particularly for an ecommerce site is do with keeping effective backups. With so much data on the site you simply cannot afford to lose it, should there be a virus attack or hacking or any other such issue. Ecommerce website maintenance services will ensure that latest versions of your site are available as back up so that you can remain stress free about losing any data.

  1. Ecommerce Website Security

    With your business riding on your website, Ecommerce Website Security is of utmost essence. You cannot also afford to jeopardize data of your website visitors, for whom security of the site is of utmost importance. With ecommerce website maintenance packages several hygiene factors will be taken care of. There will be regular scans of the security logs. This is to ensure that suspicious activity, if any, is immediately caught and suitable action taken. Also the maintenance company will ensure that all security patches are updated, plugins and themes, wherever applicable are kept up-to-date.Hackers are known to take advantage of the website’s outdated software as well as security patches and target such sites. There is no way, therefore, that you can open up your website to potential attacks by exposing your vulnerabilities.

  1. Improved rankings

    When you are transacting business through your site, its discoverability makes a whole lot of difference. While you may not associate SEO with website maintenance, the fact is that search bots tend to rank sites that are free of errors and are kept updated, higher. In fact the more the unique content on your website, the rank is boosted. All of this can be efficiently handled by ecommerce website maintenance services.

  1. Bug fixing and speed optimization

    A website riddled with errors and one where pages take a lot of time to load, are a big no-no. This is true from the user perspective as they tend to log off from such sites. From the search engine perspective too, such sites don’t bode well. A website maintenance company can ensure that this is taken care of. It scans the site for any broken links, pages not found etc. Besides it also safeguards against poor loading speed by ensuring:

    • Plugins are updated
    • Cache plugin is installed and speed monitored
    • Images are optimized for size. This is especially true for ecommerce websites where images are an important aspect of display. Yet if images tend to impact the loading speed, the visitor may not remain on the site to see your images no matter how beautiful they are.

  1. Leave you with time to focus on your core business

    Often the mistake that website owners make is that they think that having had the website live, the website maintenance can be handled by them. This logic is flawed on two accounts. First, you may not have the necessary technical know how to ensure that all aspects are taken care of. Secondly, it can take a toll on your time and resources as you may land up not paying enough time and attention to your core area. With effective ecommerce website maintenance packages you can ensure that you hand over the work to a professional, while you can focus your time and energy on areas of your specialization.

  1. Improved brand equity

    With a well maintained website that adds to user delight, you tend to benefit immensely in terms of brand equity. Satisfied customers in turn through word of mouth tend to promote your website to other customers, thereby increasing visitors and sales.To sum up, if yours was an informational business website, even then the importance of website maintenance is immense. However, with a dynamic site such as an ecommerce site, where the visitors are huge in number and where there is a lot of content as well as images, there is no way you cannot invest in an effective web maintenance company which has domain expertise and which can take care of all your requirements. Remember though to choose the right company which has a professional team that has years of experience behind them and has a portfolio of satisfied customers that can stand testimony to their success.

Skynet Technologies is a dedicated Ecommerce Website Maintenance Company offering wide range of custom website maintenance services for WordPress, Drupal and Magento. We have a skilled and dedicated developers having years of expertise in delivering simple to complex website maintenance task across all the industry domains.

Our Ecommerce website maintenance services are available in Nevada, California, Ohio, New York, Michigan, Colorado, Florida, New Jersey, Australia, and Worldwide. We help start-ups, small to medium businesses, enterprises, corporations, web development agencies and firms to grow their business and keep website up-to-date with latest technology trends.

Do you need further support in setting up your ecommerce store? We are here for you! We also provide complete ecommerce store management, ecommerce website maintenance services, online store maintenance services and web application security audit. For more information, please visit our Ecommerce Maintenance Services! If you are looking for an ecommerce website development, shopping cart development, online store development and ecommerce store marketing, please explore our Ecommerce Solutions!

If you have any questions or would like to know more about how Skynet Technologies can help your business to reach one step ahead, Reach out us through below form & We'll get back to you soon!
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Why Your Small Business Needs Website Maintenance?

By | Date posted: | Last updated: December 28, 2020
Website Maintenance

It is becoming increasingly common for small businesses to realize the value of having a website. After all, the business website acts as a virtual office truly opening up a world of possibilities for your business. The problem, however, lies in the fact that once the website is live, business owners feel that the task is done. The fact, however, remains that establishing and growing a business online also means keeping the website relevant, a task that can be achieved through effective website maintenance. Whether it is search engine rankings or a great visitor experience, website maintenance ensures that your site is not found lacking.

Some of the key advantages of regular website maintenance for small businesses include:

Ensure that the website does not become dated

In today’s dynamic world, it is very easy for your business website to lose relevance, if it is not kept updated. The updation may be by way of fresh content, adding blogs on relevant topics, as also ensuring that pages are loading smoothly and links aren’t found broken. All of this can negatively impact your brand image and could lead to visitors not taking your business seriously. Positive user experience, on the other hand, ensures that you have already made your way into their consideration set. As a small business, since you are already competing with a host of competitors, there is no way you can afford to have a negative first impression.

Search engine ranking

Clearly it isn’t just enough to have a digital presence. You need to ensure that your site lends itself to discoverability. This is only made possible through effective search engine rankings. This necessitates that the site is kept updated. In fact in re-indexing webpages, search engines tend to place those sites that are updated, higher, other things being equal.

Website security

When it comes to your website, security is of utmost essence. There is no way you would want any sensitive data to be compromised. A small security breach can lead to hackers cashing in on the site’s vulnerability. You therefore need to ensure several things- important among them being, keeping all plugins up to date, securing the source files, removing old applications. In fact having a SSL certification will help keep the website secure and also get the message across to your visitors that you would not make any compromises when it comes to safety. This is something that a website maintenance plan will ensure. What an effective website maintenance service will also do is to take continuous backups, both in terms of code as well as content. This will ensure that if there is any threat to the site or if at any stage you decide to redo the site, all your previous work isn’t lost. This is especially important for small businesses as having put time, effort and resources into the website, you cannot afford to lose all the hard work.

While the importance of website maintenance for small businesses cannot be overstated, the fact also is that website maintenance is a time consuming effort and requires professional expertise. As a small business, therefore, while you may start out with the best intentions of refreshing your website yourself, it could eat into precious time that you otherwise need to invest in the core business function. Also website maintenance will need a fair amount of understanding of the way search engines operate, how best can copy be optimized, archiving older content, to name just a few. This needs a professional website maintenance company that has robust experience in the field and can help optimize your business. Trying to maintain the website by yourself can often turn out to be something like trying to fix your own car. A task you could undertake, only if you are professionally qualified for it.

As a small business, therefore it is extremely important to choose a web maintenance company that is right for you. This will involve checking the following details:

  • Experience that the company has in providing effective website maintenance. It may be worthwhile to read through some client testimonials to figure out the kind of services provided. You could also ask the company for some references so that you could speak to them personally and judge their level of satisfaction with the services provided.
  • Also you need to make sure that you are clear about the scope of services to be provided so that there is no ambiguity.
  • Ensure also that the commercials are clearly laid out and that there is no fine print that comes as a shock later and throws your budget out of gear.

It is imperative that as a small business you make that important investment towards website maintenance that helps your business keep pace with an ever changing, dynamic environment.

Skynet Technologies is a dedicated Website Maintenance company in India offering custom website maintenance services to fit various business needs efficiently.

Our professional website maintenance services are available in Las Vegas, Reno, Los Angeles, San Francisco, San Diego, Sacramento, Columbus, Cleveland, Cincinnati, Amelia, New York, Manhattan, Queens, New City, Detroit, Lapeer, Sterling Heights, Miami, Orlando, Gainesville and Worldwide.

If you are looking for a Web Development and Web Application Development, Please Explore our Web Development Services! We also provide Website Maintenance Services and Web Application Security Audit. For More Information, Please Visit Our Website Maintenance Services!

If you have any questions or would like to know more about how Skynet Technologies can help your business to reach one step ahead, Reach out us through below form & We'll get back to you soon!
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Why Does My Website Need Regular Website Maintenance?

By | Date posted: | Last updated: May 6, 2021
Regular Website Maintenance

A business website is without a doubt a marketing resource, a business tool, a virtual storefront all rolled into a single www address. While most businesses recognize the value of having a website, what is equally important is regular website maintenance. Not without reason! After all it is only with regular website maintenance that you can attract and retain customers, maintain your position as far as search engines go, as also keep your website secure.

Let us look at some of the advantages of website maintenance services in some detail:

Relevance

Above everything regular website maintenance is required to ensure that the site is kept relevant and can retain customers as well as attract new ones. This is true in terms of keeping the content fresh and relevant as also checking for the fact that all links are working well and information isn’t dated. A website that has broken links and a host of errors can also play havoc with your brand image. Links that do not work or information that isn’t updated, is also enough to increase the bounce rate of your website and send visitors to well updated sites. Your website especially needs to be monitored for areas such as:

  • Slow loading pages and broken links
  • Page not found errors
  • Poorly written content

With website technology being highly dynamic, you also need to ensure that the site is updated with new, state-of-the-art features that add to the user experience. In today’s dynamic world with so much fragmentation and short attention spans, it doesn’t take much for a website visitor to switch from one site to the other. This is something you can avoid by keeping the website up-to-date and relevant.

Search engine ranking

Website maintenance is also crucial to maintain search engine rankings and ensuring that your website lends itself to discoverability. In fact search engines are even known to check “ if-modified-since” to figure out if the site is updated and should be crawled. If the site isn’t updated for a while it is bound to suffer in terms of relevance given the dynamic market conditions as also in terms of search engine rankings.

Security

Another major reason to ensure regular website maintenance is to ensure that the security code on the website is updated. Hackers are known to take advantage of the vulnerability in the website code. It is therefore imperative to have the latest patches and security releases as a part of your website maintenance. The website maintenance company can also ensure that bugs, if any, are immediately fixed and the site continues to run smoothly. Using SSL Certification is yet another way of keeping the website secure as it encrypts information and keeps sensitive information secure.

Back up

Despite your best effort there could be occasions where the site is under threat or generally needs to be rebuilt. The importance of taking regular backups, therefore, cannot be overstated. The back ups can be in terms of code or in terms of content. An effective website maintenance company will ensure that you your site isn’t found wanting.

Wasted Time and Money

Not maintaining the site periodically can turn out to be costly as in the long run it will mean far greater investment both in terms of time and effort to bring the website up to speed. In fact not updating the site with a new release will also cost in terms of poor user experience, which in turn will result in lack of conversions, a tough price to pay! On the other hand, updating your business website on a regular basis leads to improved ROI.

Here is a handy checklist of some of the things that a professional website maintenance company with domain expertise can offer:

  • Ensure smooth loading of pages
  • Check to see that the website is loading on all browsers & devices
  • Ensure forms are running properly
  • Removal of spam if any
  • Check for Page not found errors
  • Test pop-ups, forms and call to action
  • Update software & Plugins
  • Review security scans
  • Review website design & structure
  • Analyze web statistics
  • Update and refresh content

Website maintenance activities therefore go a long way in helping in a host of business-critical areas, be it monitoring performance, infrastructure maintenance or even risk management. A professional website maintenance company in India can leverage both state-of-the-art technology as well as industry best practices to bring invaluable advantages not just to your website but also to your business at large. With a full range of website maintenance services on offer you can rest assured that your website is in good hands. With a professional web maintenance company on the job, the latest in web technology can be leveraged to bring your website to life, besides allowing you to focus on areas of business that need your attention.

Skynet Technologies is a professional website maintenance company in India offering all-in-one website maintenance services from SSL installation, security updates, troubleshooting, speed optimization, content updates to major version upgrades.

Our professional website maintenance services are available in Las Vegas NV, Reno NV, Los Angeles CA, San Francisco CA, San Diego CA, Columbus OH, Cleveland OH, Cincinnati OH, Amelia OH, New York NY, Manhattan NY, Queens NY, New City NY, Detroit MI, Lapeer MI, Sterling Heights MI, Miami FL, Orlando FL, Gainesville FL, Australia, and worldwide. We provide onshore, offshore and white label website maintenance services to start-ups, small to large businesses, enterprise, corporates, governments and web development agencies.

Whether It’s Laravel, Drupal, Magento, WordPress, or another open-source CMS, we provide custom website maintenance services for any kind and type of website as per your requirements.

  • Drupal Maintenance
  • WordPress Maintenance
  • Magento Maintenance
  • PHP Website Maintenance
  • Mobile App Maintenance
  • Laravel and CakePHP Maintenance
  • CodeIgniter Maintenance
  • Ruby on Rails Maintenance
  • Salesforce Maintenance

If you are looking for a Web Development and Web Application Development, Please Explore our Web Development Services! We also provide Website Maintenance Services and Web Application Security Audit. For More Information, Please Visit Our Website Maintenance Services!

If you have any questions or would like to know more about how Skynet Technologies can help your business to reach one step ahead, Reach out us through below form & We'll get back to you soon!
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12 Essential Website Maintenance Tips that ensure a seamless experience for your visitor in 2020

By | Date posted: | Last updated: January 10, 2022
Website Maintenance Tips

Many times organizations make the mistake of believing that designing and launching a website is a one-time task. Engaging and converting visitors is without a doubt the single most important objective of a website. However, if a visitor has to struggle to navigate on your website it would be largely counterproductive even if you have a promising product or service to offer. It’s not even about infrequently fixing minor bugs. In today’s time and age, for any brand, a website is the most valuable business tool. It has been widely observed that customers take no time to switch brands simply because of bad user experience. Bearing that in mind websites need to be maintained periodically to be able to make the most of it. Following are some of the most helpful tips for organizations to help them maintain their websites:

  1. security risksLook for security risks:

    One cannot afford to take security issues lightly. No visitor is ever looking to risk the security of his device just to be able to go through your website. Make sure you check regularly whether your website has fallen prey to malware and other spams that you may have missed earlier. As a thumb rule, changing passwords once every few months will secure your website.Opting for monthly maintenance services from a certified and reputed website maintenance company will help you protect your website from cybercriminals.

  2. sslWin trust with SSL:

    Visitors want surety that their sensitive information is secure. Use SSL certification to protect your website this is of utmost importance as it provides encryption i.e the act of turning sensitive information into incoherent details and authentication, the process of providing the server confirms the identity of the user trying to access the website or a particular data on a website. At Skynet Technologies, we have professional team of SSL experts to make sure that SSL certificate is installed properly to your website.

  3. Site backupSite backup:

    With periodic upgrading of themes and plugins, one must also perform website backup to not lose any data. Also, any and every website on the internet is vulnerable to hacking. In an unforeseen circumstance, does the website get hacked there is a high possibility that website can lose its critical data. A website maintenance service provider will have a dedicated team of engineers who will manage and protect your website data.

  4. Device CompatibilityDevice Compatibility:

    Most of us prefer browsing on phones than desktops purely because it’s convenient. If a website design or content does not look good on either of the devices you are at a loss. It’s worth remembering that there is always scope to improve your website just a little bit more so that people enjoy coming back to it. Also, to win more points in the web game make sure your website isn’t just compatible with the major browsers but also with the lesser-known browsers. Seek technical expertise from leading website maintenance companies in India to help you with upgrading your website.

  5. Improve load timeImprove load time:

    Many times, neglecting database optimization can inconveniently increase website load time and increase database errors. It’s a fast world and people change their mind quickly when it comes to purchasing decisions. And you don’t want to lose a customer to your competitor only because your website lagged in speed for a couple of days. A professional team of developers that provides website maintenance services will make necessary adjustments to your website content to improve its load time.

  6. Update contentUpdate content:

    Stale content pushes the website lower in Google’s search list. To improve visibility and reach website rankings matter. Revise or add content to keep in line with the recent business and marketing developments of your organisation. Make it a point to update your website with new useful content to stay relevant. Choose regular monthly maintenance services to help you keep your website up-to-date.

  7. Regular repairs and fixesRegular repairs and fixes:

    Do away with broken links and other avoidable glitches. It may seem like an inconsequential thing at first simply because a lot of websites present themselves with some of the other kind of technical glitch but it’s the little things that give you an edge over the others. Besides if you are an e-commerce business these errors can make the shopping experience quite frustrating and will directly impact your brand’s popularity. Check for optimum website maintenance packages provided by technologically proficient website maintenance companies which periodically look into such glitches and efficiently help you keep your website functioning.

  8. Update MX recordsUpdate MX records:

    In case you use a third-party filtering service, you must ensure that you set up the MX records to deliver the emails to their servers first. Hire website maintenance firms that set-up and update MX records for you to make communication with your visitors and customers easier.

  9. Staying updatedStaying updated with the latest tech developments:

    Updating the software like CMS and their plugins on your website is extremely crucial. Also, it’s noteworthy that the newer features are often more user-friendly so it is a win-win prospect for you as well as your existing and prospective customers. Work with a professional website maintenance company and receive the best tech development support.

  10. Revamping designRevamping the design and theme of your brand:

    Everyone enjoys change and rebranding once in a few years can be a positively-different experience for your visitors. Realigning themes along with colours and fonts to suit the sensibilities of your current target market. For example, it is interesting to note that people tend to evolve with trends be it food, language and fashion. If you are a B2C business it is important to note that your target market will be more responsive if your brand is showing that it is anything but outdated. Hire the expertise of a website maintenance company whose professional developers will redesign your website and bring your ideas to life.

  11. Search engine optimizationSearch engine optimization:

    Your websites SEO dictates how your site ranks on Google, however, to help you with that you should regularly seek help with recent search trends. Also, Google can eliminate your website if it has to repeatedly deal with errors while it crawls your website to avoid that, update URLs as and when needed. Make sure the content is regularly proof-checked by multiple people and rectified immediately as and when necessary. It’s known that an error-free content on a website enhances an organisations credibility. Look for website maintenance companies in India with expertise in SEO to help you with your rankings, your chosen service provider will ensure that Google indexes every page on your website.

  12. Data input functionData input function:

    Last but not the least, if your website makes use of forms such as contact form or has a review section, be sure to check that they are functional. Opt for suitable website maintenance packages to organise your website’s data entry system in a way that it is convenient and working data entry system along with an auto-fill option for mobile users.

The points mentioned in the list are important but in a way are these tips exhaustive. There is a lot of subjectivity when it comes to websites and the kind of audience they are looking to cater to. But these simple tips will certainly help most of the new and old business to get their website game strong. Brands make an impression on visitors through their website so it’s imperative to maintain your website regularly. We hope you found the above Website Maintenance tips insightful and useful.

We are a professional website maintenance company in India offering complete website maintenance services from ssl installation, security updates, troubleshooting, speed optimization, content updates to major version upgrades.

Our professional website maintenance services are available in Las Vegas NV, Reno NV, Los Angeles CA, San Francisco CA, San Diego CA, Columbus OH, Cleveland OH, Cincinnati OH, Amelia OH, New York NY, Manhattan NY, Queens NY, New City NY, Detroit MI, Lapeer MI, Sterling Heights MI, Miami FL, Orlando FL, Gainesville FL, Australia, and worldwide. We provide onshore, offshore and white label website maintenance services to start-ups, small to large businesses, enterprise, corporates, governments and web development agencies.

Whether It’s Laravel, Drupal, Magento, WordPress, or another open-source CMS, we provide custom website maintenance services for any kind and type of website as per your requirements.

  • Drupal Maintenance
  • WordPress Maintenance
  • Magento Maintenance
  • PHP Website Maintenance
  • Mobile App Maintenance
  • Laravel and CakePHP Maintenance
  • CodeIgniter Maintenance
  • Ruby on Rails Maintenance
  • Salesforce Maintenance

If you are looking for a Web Development and Web Application Development, Please Explore our Web Development Services! We also provide Website Maintenance Services and Web Application Security Audit. For More Information, Please Visit Our Website Maintenance Services!

If you have any questions or would like to know more about how Skynet Technologies can help your business to reach one step ahead, Reach out us through below form & We'll get back to you soon!
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